DISQUS

Social Media Explorer: The Media & Social Media: Follow Up With Cincinnati Enquirer

  • Erin McMahon · 1 year ago
    Wow. What a great response from Jackson!

    I'm already a believer, but, when it comes to 'proving' something, well... That's a tall order. Saying (and I'm not putting these words in your mouth) that you've proved with certainty that social media can save the media biz is like saying that botox injections are 100% safe and healthy. Sure- tell me that in 20 years.

    Like most any data, the more you have of it, the more reliable your findings, so it would be nice to have similar responses from the other examples you cited to show that Cinci Enquirer isn't just an outlier. Also, seeing how these results fare over time will be interesting. Will Cinci's success continue? How/when might they have to adapt their model?

    I agree that this is supportive of your theory, but if you really wanna build the case, more will be better. :)
  • JasonFalls · 1 year ago
    Fair point and I'm working on not only rounding out the presentation with more proof to the puddings, but future blog posts in the series will include them as well, as much as I can gather from the media sources. Thanks for keeping me on my toes.